Our Guide to Running a Successful Raffle has included various chapters on planning, preparing and organising your raffle event, and this blog tackles the day of the raffle itself!
The team at Raffle Tickets 4U have put together this ten-step guide to help make running a raffle as easy as possible, and to ensure you get the most out of your fundraising efforts. If you’ve gone through each step and find yourself at part 9 of our guide, then you have successfully planned your raffle and you’re at the final stage and ready to raise money!
If you have organised your raffle in plenty of time, done your best to promote your raffle and have sourced the best prizes you can offer, then part 9 is about selling your tickets and making the draw.
Whether you’re selling tickets at a stall at an event or whether you have resellers selling them before the draw event, it’s important that everyone is clued-up on the charity you’re raising money for. You need to be able to answer any questions your supporters may have in order to persuade them to buy tickets and get them behind the cause. Some examples of questions you may get asked are:
-What is the cause?
-How will the money raised help the cause?
-When & where will the raffle draw take place?
-What prizes could I win?
-Where did you source your prizes?
-How can I continue to support the cause?
If you’re the one selling tickets on event day, it’s important to create a good atmosphere around your stall. You want to be the most popular attraction!
If you can display your prizes at the ticket-selling point, that will help to persuade supporters to buy tickets. You could also include printed material to inform purchasers about all prizes available, as well as the draw date and charity information. When prizes are large, or they are experience-based, it’s a great way to advertise them.
Wearing fancy dress is also another way to attract attention to your stall. If there is a theme to the event, or if the event is seasonal, then fancy dress is not only a way to attract attention but it also ensures that the sellers are visible in the crowds.
The most important thing is to enjoy yourself, and smile! Happy sellers create happy supporters, and you’ve worked hard to organise the raffle – so make sure to enjoy the outcome.
Once your raffle has been completed, and the draw has been called, be sure to post on your social media channels, email newsletter or notice board all the winners – to celebrate their support, showcase your total, and ensure everyone collects their prize. Good luck!